THE ART OF FOLDING BY GOYARD
Part 1: the Caravelle suitcase
Throughout its history, Maison Goyard has maintained a commitment to placing its know how at the service of its clients, and has consistently crafted unique pieces tailored to their wishes and needs.
Whether understated or eccentric, unassuming or sumptuous, special orders by Goyard are meant to meet the requirements of one person, and one person only, and are never replicated. Nevertheless, some of them inspired perennial creations that have become Goyard classics.
Such is the case of the Caravelle. The origins of this singular suitcase go back to the 1930s. Twice a year, a sophisticated Brazilian lady used to cross the Atlantic to attend the couture shows in Paris, where she would reside a few weeks at a time, long enough to choose a galore of new outfits and have them made. But her immoderate taste for Parisian Chic posed serious logistical problems: in spite of the many trunks she always brought along with her, it seemed like there never were enough of them to fit her extensive wardrobe. She therefore asked Goyard to design a handy piece of luggage that would require little storage space when empty, but prove spacious when full. A technical challenge taken up by the Goyard workshops, which came up with an ingenious folding suitcase, a genuine Goyardine origami at once practical and stylish.
This Brazilian client remained the only one to have the privilege to use this innovative piece for over two decades, up until the late 1950s, when Air France asked Goyard for a very similar item. A variation on a same theme as the special order foldable suitcase, yet adapted to the demands of air travel, the Caravelle, so named as a tribute to the French airline company’s emblematic plane, was born. It has been part of the Goyard permanent range ever since.
Coming soon: The Art of Folding by Goyard part 2, the Sainte Lucie bag.